Brand Building

Illustrated by Jacqueline Davis Moranti

One of the things I am intent upon doing more of this year is building my brand. As a creative and entrepreneur, one of the things that's most important to me is to put my work and expertise out there and recognized. In 2014, I was able to participate in four art exhibits that featured my work, and I've also began taking courses to get certified in personal training. It was a pretty big year for me with a lot of changes and new opportunities. Which is why I want to keep that momentum by finessing my brand into a business with O Public Relations Boutique's Weekend Brand Build.

OPR Boutique was founded by Olivia Denton, to help women create and understand their business. Denton guides women into building strong brands by serving as a mentor with her knowledgeable mind. The Weekend Brand Build workshop is a once a month session that will teach you how to create a winning brand, how to reach the right audience, business values, devising sales, the rules to a good business owner and many more valuable points!

I'll admit, that many times, I feel as though I can do anything without the proper help or obligatory action which is not the best attitude to have. Making connections and learning the necessary tactics can put you in perspective for the future you see yourself having, which is why I'm excited to attend this event.

"I know that when I started my business, I didn’t really understand what it meant to get and keep the attention of a potential client. I’m excited to take what I’ve learned and  experienced, and the great advice of amazing mentors who are business professors, sales professionals and branding experts, and bring it to fellow lady leaders as they build strong brands,” - Olivia Denton

Dear readers, if your in the Philadelphia area this saturday, you should stop by and register for this occasion that's surely not to be missed!