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Finding Your Size




I love online shopping, no need to wait in lines, no need to argue with other enthusiasts over the last pair, and best of all, you don't need to dress up because you're in the comforts of your own home! If you're like me, then you hate having to do returns. I make sure to avoid that by keeping a measuring tape within reach and reading the fine print of the fit details to know what to look for. I used to wonder if there was an easier way to go about that method, that's where True Fit comes in! 






True Fit is the leading fit personalization that provides it's 'Confidence & Discovery Engine' to many top retailers. From shoes to apparel, True Fit's network consists of more than 3,000 of the world's leading brands and millions of consumers, including Kate Spade, Micheal Kors, Nordstrom and many more. By collecting and analyzing massive amounts of data to supply the consumer with reliable size recommendation to find their 'True Fit' in the styles that they love. This technology has been delivering results by turning browsers into buyers quite consistently because people have been making less and less returns. True Fit gathers attributes, patterns and relationships between users and garments to create a much more smarter way of getting fitted. This way of shopping invokes a confident way of shopping! 

I was recently invited to a social gathering of young professionals to get better acquainted with the True Fit brand. The event was hosted in Philadelphia's own Hard Rock Cafe which houses many replica and actual props by musicians new and old. It feels like you're walking in history! Recording artist Eric Hutchinson was also in attendance to perform songs from his Pure Fiction album. It was a fun night indeed.





Buying with confidence has never been easier, online shopaholics can rejoice in finding their true fit without the hassle. The True Fit algorithms make finding your next dress or shoes easy at home. Dear readers, have you used True Fit whilst shopping online? How do you make sure your buying the right size? 



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