Beauty Bit, It Cosmetics

Illustrated by Jacqueline Davis Moranti

Ever find yourself in a beauty rut?! Sometimes I get bored with the same products and find myself yearning for more. Sure, I have my select staples but then when wearing it feels waning I know something different must be done! Makeup, just like our hair care products should be changed often so that our skin does not get used to it. Unfortunately, I tend to do this frequently, if it works, why throw it away?! I've recently been looking for new beauty products to rouse my interest when It Cosmetics flounced it's way into my view. It is new and innovative, and has lately been what I reach for the most! 

It Cosmetics has made major headway with popular home shopping network, QVC. Since it's debut, in 2004, It's main mission has remained the same and empowered many women, problem solving makeup! It Cosmetics believes that great makeup should give you great skin and not the other way around. Clinically proven and developed with dermatologists, this makeup makes all your bad days a thing of the past! I've been using for weeks now and love how it makes my skin feel, dewy, healthy and fresh. I've compiled a list of my favorite It Cosmetics products to share exactly what makes it special!

Of course a great makeup look starts with good skin care practices, that is exactly why I'm loving Confidence In A Cream. After washing my face, I always slap on some skin quenching moisturizer, this one fits the bill by hydrating, restoring and reducing the look of pores. Sure I might be young but starting early on using a good anti aging cream is never a bad idea. I have very sensitive skin, my skin will cry upon the sight of anything with vegetable glycerin, petrolatum or biotin. This cream had none of that which made it a perfect fit for me! I always start of with a great moisturizer, creates the perfect base!

I'm sure that you have all heard of bb creams and it's many wonders, but have you ever heard of cc creams? Cc creams are like the older sister of the bb creams, an all in one beauty cream. Your Skin But Better is a color correcting, radiance boosting, primer with spf is my skin's best friend. This formula is so rich and thick, that I only use a tiny smidgen for my whole face, which is great because one tube will last you quite a while.

Getting eight hours of sleep is wonderful, and also quite difficult to achieve! With a busy schedule, it's important to look your best, no matter if you just pulled an all nighter! That's why Bye Bye Under Eye Concealer is one of my favorites. It's no creasing and non cakey formula conceals imperfections flawlessly. Packed with vitamins and collagen, this concealer treats your skin too!

Eye brows are the frames to the soul (our eyes) it's no wonder that women devote so much time to making them look perfect. I too spend a lot of time on my brows, I just love the look of bold brows on my face! The Brow Power pen by It Cosmetics is universal and helps give you a naturally polished look. Made with brow conditioning ingredients and a brush on one end to feather out. I've been so hooked to my Anastasia pomade but I think this product is truly conquering that category! 

I'm always on the hunt for a fantastic mascara, I though I had found it when Birchbox sent me Eyeko's Eyedo but then that all changed with Superhero! It Cosmetics developed the answer to my ever long quest with their latest mascara, Superhero which lengthens and conditions in one stroke! Fuller, thicker and super defined, who wouldn't want that in their mascara?

Makeup that improves your skin's texture and overall appearance, it's quite unheard of. It Cosmetics is here to solve everyone's beauty woes with high performance products. This winter my skin will stay hydrated and supple, thanks to It Cosmetics. Can't wait for you to try It! Dear readers, have you ever tried It Cosmetics?